Happy Saturday all! While breaking apart the compacted snow on my driveway this morning I started to think about how Chicago Poets will handle submissions. First, I plan on offering a $200 monthly prize for submissions to the application. This means in order to not go broke, I need to sell just under 300 apps a month for $1. Not impossible, seeing as What We Mean has averaged 400 downloads a month. There are three options for content submissions:
1. Charge $1 for the application. This means no matter what, to read or submit, a user has to pay $1 for Chicago Poets. That may mean less units downloaded, which in turn may make it harder to come up with a $200 prize every month.
2. Offer a free version that just allows people to read Chicago Poets and a paid one that allows them to submit. The whole free vs. paid app model may be redundant in this case because the only thing a user is paying for is the ability to submit. Having two apps in the app store representing essentially the same product is wasteful.
3. Make the app free, but charge users an in-app purchase fee of $1 to submit five poems per month. This way users who simply want to read poetry can download the app and users who want to compete for Chicago Poets‘ $200 prize can pay a dollar to do so.
I’m considering this market research and looking for some input. What do you think? Which is the better option?